Things I’ve spoken about

SubClub by RevenueCat

I was a guest on the SubClub podcast, discussing app optimisation through experimentation

November 2023

 

AdBites: The Power of Apple Search Ads for Subscription Apps

I appeared on the Redbox Mobile AdBites podcast to talk about subscription apps

February 2023

 

App Growth Summit Berlin: Acquisition

I moderated a panel at the App Growth Summit on App Store Optimisation

Berlin April 2023

 

App Promotion Summit London

I moderated a panel at the App Promotion Summit on supercharging your engagement and retention

London March 2023

 

App Growth Summit San Francisco

I moderated a panel at the App Growth Summit on onboarding & engagement

San Francisco October 2022

 

App Growth Summit Austin

I moderated a panel at the App Growth Summit on acquisition channels

Austin November 2022

 

Remerge’s App Marketing Explained

I spoke on Remerge’s podcast about optimizing your website to drive downloads

February 2022

 

App Promotion Summit London

I spoke on the App Promotion Summit panel about rebuilding user acquisition in a post-iOS15 world

London March 2022

 

AppsFlyer’s The Rise of the Subscription Economy 2.0

I spoke on AppsFlyer & RedBox Mobile’s The Rise of the Subscription Economy 2.0 panel

Online February 2022

 

Tipi Group’s People + Tech: How to get the winning formula

I spoke on the TiPi Group panel about how to get the award-winning formula of people & tech

Online January 2022

 

AppsFlyer’s The Rise of the Subscription Economy

I spoke for AppsFlyer and RedBox Mobile about the rise of the subscription economy

Panel November 2021

 

MoEngage #Growth Series

I spoke on the MoEngage panel discussing Leveraging Data Analytics To Start & Scale Growth Marketing Efforts

Berlin January 2020

 

App Promotion Summit London

I spoke at the App Promotion Summit about Lessons Learned Advertising on Social Platforms

London April 2019

 

AppFollow

I spoke for Appfollow about how our ad became the user acquisition campaign of the year

Webinar February 2020

 

Creative Entrepreneurs Zoom Dive

I spoke for Creative Entrepreneurs about how to nail advertising

Webinar August 2020

 

Business of Apps

I spoke for Business of Apps about the end of IDFA and new opportunities for app monetisation

Webinar October 2020

 

Implement

I was a guest on Implement’s podcast discussing customer conversations, ad campaigns, and how to get started with growth

Podcast May 2021

 

App Promotion Summit London

I hosted & MC’d the App Promotion Summit including the welcome address

April 2024

 

In Growth We Trust

I was interviewed by Jake and Yoann for A Mobile App Marketing Masterclass, App Tracking and ATT insights

Podcast March 2024

 

App Promotion Summit Berlin

I hosted & MC’d the App Promotion Summit, including the welcome address

December 2024

 

App Growth Summit Berlin: Retention

I moderated a panel at the App Growth Summit on long term retention

Berlin April 2023

 

App Growth Connects London

I spoke about how to nail creative, everywhere at App Growth Connects

London March 2023

 

Subscription League

I spoke about tips for creating the right mindset for business growth with the people at Purchasely

Podcast November 2022

 

Leaders in Mobile Growth

I led a roundtable at Branch’s Leaders in Mobile Growth Summit on activation and CRM

London February 2023

 

App Growth Summit Berlin

I spoke at the App Growth Summit about how Uptime turned £2000 into 250K leads and 200 backlinks

Berlin May 2022

 

RedBox Mobile & AppTweak

I spoke on the Rebox Mobile panel about maximising your App Store presence after iOS15

London March 2022

 

App Growth Summit’s Masterminds

I presented the keynote talk for the App Growth Summit about how Uptime 6xd organic web traffic in 2 months

London September 2021

 

App Promotion Summit Berlin

I spoke on the App Promotion Summit keynote panel about the The future of app growth

Berlin December 2019

 

App Promotion Summit USA WFH

The NYC edition of the App Promotion Summit was changed to be WFH. I spoke on how we won the User Acquisition Campaign of the Year.

Webinar June 2020

 

Adjust's Mobile Afternoon Tea Talks

I spoke for Adjust and Redbox Mobile on UA, retention, and the rise of audio

Webinar April 2020

 

Cheadle Hulme School

I spoke for Cheadle Hulme School about starting in growth

Webinar September 2020

 

Business of Apps podcast

I spoke for Business of Apps about paid social campaigns

Podcast November 2020

 

App Growth Summit’s SpeakHer

I put together and chaired a panel for App Growth Summit’s SpeakHer on advice and anecdotes from women leaders of the mobile world

Online Panel February 2021

 

Storemaven

I was a guest on Storemaven’s podcast discussing ad automation & creative strategies in 2021

Podcast March 2021